Whenever I have worked on mobile phone projects, the issue of security always seems to become a topic of discussion both in regards to what people are willing to share on social networking sites, as well as their propensity to purchase or bank.
The Foolproof team headed to the Isle of Wight festival last month to test out the idea of contactless PayPass™ wristbands for MasterCard®.
The concept is amazing; a preloaded wristband that festival goers can load with money prior to and during an event. All payments are then made via the wristband, via a simple contactless payment at the terminal.
I’m currently reading ‘Creative Disruption’ by Simon Waldman. It’s billed as holding the key to what readers ‘need to do to shake up your business in a digital world’. The author, Waldman, has spent 14 years at Guardian Media Group working his way through the ranks to Director of Digital Strategy and Development for the online version of the publication. It’s an interesting overview of the ever-changing digital world that I have been a part of for the last decade and where he feels the key lessons are that should provide insights into future direction for organisations.
I was recently engaged in a bit of a ‘mines better than yours’ bragging war with a friend over a drink, as we tried to determine which of our much loved smartphones was superior. In comparing the pros and cons of our mobile devices, it was clear that both had their relative strengths and weaknesses and we couldn’t agree on a clear winner (although this may have been fuelled by the alcohol inspired rivalry!).
As a business development person, I’m often involved in the first conversations between Foolproof and prospective new clients. So, it’s not surprising that I come across familiar arguments as to why the client is nervous about making an investment in user experience (UX).
User experience to Apple is an integral component of both its on and offline strategy as I discovered.
I saw Pete present at a conference on Monday and this slide of his summed up quite neatly the argument Tim was making in his blog Taking the U out of UCD. And it made me laugh.
So, this was meant to be the election that TV transformed. In my mind, what really revolutionised this election – or certainly the coverage of it – is the web.
The BBC’s recent ‘Virtual Revolution’ carried warnings of internet addiction in South Korea spreading to the UK. The world is undoubtedly changing and debate centres on whether it is changing for the better or worse.
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