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User experience toolkit

Here are the tools and techniques we use to help you create and tune your user experience (UX).

User Experience (UX) toolkit

Whatever business or design challenge you are working on, we will put together the right approach to get the results you need.

The tools are important, but equally important is the skill and experience of the people using them.

As Europe’s biggest UX specialist we can give you access to people with deep knowledge and mastery of these techniques. We have expertise across the spectrum of user research, experience design and optimisation.

Take a closer look
Expert review
The quickest way to assess your digital experience more
Depth interview
The essential tool for digital design more
Eye tracking
What really catches your customer’s eye? more
Focus groups
Unlock your customers’ creativity more
Ethnography
Develop a deeper understanding of your customers more
Social research
Harness the power of social media for insight more
Online surveys
Find out who is coming to your site and why more
Market insights
Gain real-time understanding of evolving UX in your sector more
International research
Create competitive advantage wherever you do business more
Personas & scenarios
Keep your project grounded in customer-reality more
Experience design workshops
Where the magic happens... more
Ideal customer journey
Create a blueprint for your future customer experience more
Information architecture
Organise and shape the structure of your experience more
Card sorting
Bring your customers into IA more
Copywriting
Improve the persuasiveness of your message more
Multivariate testing (MVT)
Live-test multiple solutions to tune sales performance more
Experience benchmarks
Stay one step ahead of your competitors more
Accessibility
An essential part of a great user experience more
Research facilities
Our equipment, labs and viewing rooms more
Global capabilities

We've worked in over 20 markets including Brazil, US, Canada, Mexico, China, Australia & many EU countries more

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Research facilities

We can provide a full complement of specialist research facilities & tools. more

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Professional memberships

UK Usability Professionals Association

We actively support the work of the UPA in the UK and have members on the committee more

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+44 (0) 20 7539 3840
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