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Experience design workshops

Shock, horror: creativity isn’t just for creatives.

Generally, we consider problem-solving to be a team sport. Getting bright, knowledgeable people together to look for ways of improving a digital experience is our favourite way to move a project forward. And we will almost always have our clients with us in the room to do this because they are bright, knowledgeable people too.
 

An experience design workshop

Everyone is invited

Good experience design is not a secret, private process. It comes from open collaboration between design people, clients and customers.

Experience design workshops can take so many different forms that it’s not possible to detail them all here. What we focus on, and how, will be dependent on where you are within a project and what you need to achieve. However workshops are used, you can be certain that sessions will be well-structured, with careful preparations made in advance.
 

Creating the right environment

We convene workshops in comfortable, spacious environments and give all participants a clear sense of what’s going to happen and what is expected of them. It can be a bit daunting getting into a room with colleagues and strangers in order to ‘get creative’ but we understand this anxiety and run workshops so that they are relaxed and fun to take part in.
 

Experience design workshop outputs

Foolproof: home of the sh!tstorm

One of our favourite workshop formats is the ‘Pain Points’ workshop – affectionately known in-house as a Sh!tstorm.

The approach is to draw on extant research, customer service logs and the experience of the people in the room to generate a very long list of everything that is wrong with the current digital delivery of the product or service.

By clustering these negative observations (whether big or seemingly trivial) into related groups important themes emerge. By flipping the negative to the positive the team can then create design principles to guide the project forward.

It seems counterintuitive that a creative process can start by focusing exclusively on the negative. Yet some of our biggest and most imaginative design breakthroughs have come by doing exactly that.

To discuss experience design workshops, get in touch.

Case study

Lloyds Banking Group Mortgages: Ideal customer journey

As customer experience specialists, Foolproof was appointed to deliver an Ideal Customer Journey for mortgages more

TEMP Promo O2
Case study

Sega

Our clients wanted to create a gaming experience that worked for both new and existing fans more

TEMP Promo O2
Case study

Middlesex University

We helped the University to redesign their website to address the needs of students more

TEMP Promo O2
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