Requirements gathering

User needs analysis, market insights and business data are brought together at the beginning of the project as a starting point for design and development.

Overview

Many design projects fail to deliver against their business objectives because of poorly understood customer needs.

Involving us at the earliest stages ensures that the consumer gets a voice within your design project. We bring together market insights, business metrics and customer research to produce a detailed model of user behaviour and needs. This can be used as a reference point for designers and developers throughout the project.

We have helped inform the planning and scope of a wide range of digital design projects for leading brands. We can bring this experience to your next project.

Features and benefits:

• Provides insights on user needs to inform project scope
• Identifies important requirements for content, features and functionality
• Create user profiles and scenarios to focus later stages of design
• Ensures business, user and technical requirements are aligned
• Reduces project risks and contributes to ‘right first time’ delivery

Find out more about requirements gathering contact info@foolproof.co.uk

• The UCD process explained

  

  A best practice approach that reduces costs and risks by placing customers
  at the heart of the
  design process.

  Read more »

• Research facilities

  

  We provide access to specialist research facilities and tools in our offices in London and Norwich: focus group rooms, user testing and eye-tracking facilities.

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• Case studies: ITV

  

  "Foolproof provided us with a real world understanding of what our users wanted and expected from the Video On Demand service". - Insights Manager

  Read more »