Dean Goodger

United Kingdom
Senior Client Partner
Dean Goodger
"I am passionate about using human-centred design to create products and services that genuinely add value to people and brands."

As a Senior Client Partner at Foolproof, my job is to understand my client’s world and help them to succeed in their business ambitions.

Whether that’s solving complex business challenges, enabling and empowering teams to make culture change happen, or identifying innovation opportunities that will transform the way my client’s customers interact with their brand in the world as we know it - never has this felt more pertinent.

I am passionate about using human-centred design to create products and services that genuinely add value to people and brands and I’m fortunate to be surrounded by talented folk who think in the same way. 

When I’m not working, I’m either fuelling my record addiction or trying to offset my screen time by getting out of the city and into a wetsuit. A passionate surfer with a whole lot of enthusiasm and little in the way of technique.