Tailored services

Get a head start on improving commercial performance.

Drive more value

Globally, we play a part in supporting the world’s ecommerce giants.

By bringing together customer insight, analytics and combining it with design and technical expertise we can help improve your digital experience, increase conversion rate and drive revenue. We focus on outcomes, and we are prepared to engage on a performance driven basis.  

step 1

Design the new normal

Innovation in a time of crisis improves your ability not only to recover as an organisation, but also bring growth through new opportunities.

We can help you create new or reimagined offerings to serve your customers better today. Our iterative ways of working can deliver new or evolved digital products to market at speed, and reduce friction in your customer journeys.

step 2 new

Improve digital self-service

The current global downturn has resulted in stress on customer services, including long service-centre queues.

By focussing on digital technology and content, such as remote advisory, AI (including chatbots), and revisiting Help & Support and forums, we can help you eliminate pain-points for your customers and team. Our work will reduce operational costs, improve your customer’s ability to self-serve and increase customer satisfaction. 

Step 3 CROP

Decision accelerators

Sometimes it’s difficult to know where to start.

We have a number of decision-making tools and methods that enable you to identify and prioritise opportunities fast. We’ll be happy to invest in a planning session to help you spot and move on priority opportunities. This includes an analytics health check, web or app audits, lighting decision jams and enterprise resiliency consultations (ZERF). Our experts will conduct all of these activities with a focus on identifying key user and business issues, promoting business as normal and cost optimisation or value creation opportunities. 


step 4

Let us help you

Contact us to discuss any of these offerings or other ways in which we can help. We are offering flexible commercial terms at this time.

Contact Shail Ghaey, Enterprise Client Engagement Partner on shail@foolproof.co.uk.


Innovation and remote advisor projects

Work we've done to help clients reimagine current offerings and innovate fast.

LBG Hero
service design


We helped Lloyds Banking Group design a service which allows customers to speak with mortgage advisors remotely from the comfort of their own home, or while using an interface in-branch.

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Our landing page design for Petplan


Our 3-year experience design partnership with Petplan helps pet owners to make informed decisions about insurance for their beloved pets.

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An illustration of an autonomous vehicle on the street


AXA XL launched the world’s first insurance cover for autonomous vehicles. Design thinking and collaboration right across their business moved the product from whiteboard to launch in three months.

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